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EU: WHO slams drinks industry's deliberate marketing to youth

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The director general of the World Health Organisation (WHO) today launched a scathing attack on the marketing strategies of Europe's drinks companies, in the opening speech of the WHO European Ministerial Conference on Young People and Alcohol. Dr Gro Harlem Brundtland spoke of her "fury" and "feeling of manipulation" over the "marketing techniques that are being used to introduce alcohol to very young people."


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