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USA: Virgin Wines Pops the Cork on New Website Powered by Blue Martini Software

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Blue Martini Software, Inc. (Nasdaq: BLUE), a provider of enterprise software applications to understand, target and interact with customers, today announced that Virgin Wines, Richard Branson's latest Virgin Group venture, has selected and implemented the Blue Martini Customer Interaction System to power its website operations and provide personalized wine-buying services to customers.


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