New Zealand winery Villa Maria has introduced a new gold label and capsule design to its Cellar Selection range of wines.

Changes to the design include a slim-line gold coloured label and a new metallic gold capsule for four of the five Cellar Selection wines which are packaged in Burgundy bottles (Sauvignon Blanc, Chardonnay, Riesling and Pinot Noir).

The Cabernet Sauvignon/Merlot blend has a Bordeaux style bottle with a black capsule and gold trim.

The Villa Maria crest has also been refined to strengthen consumer recognition said the winery and Villa Maria will appear around the capsule along with a more prominent positioning of the word New Zealand, emphasising Villa Maria's heritage.

The new Cellar Selection design follows a similar update of the Villa Maria Private Bin range, which was re-created only recently with a new cream label and red capsule.

George Fistonich, managing director at Villa Maria said: "The elegant new look underlines our reputation as the premier wine estate in New Zealand for both quality and design."