News

UK: Van der Linden moves to UK for Heineken

Most popular

Van Boxmeer leaves behind a more worldly Heineken

How drinks brands can take advantage of TikTok

Heineken’s footprint leaves big shoes to fill

Diageo in North America - Focus

Interview - Irish Distillers' Brendan Buckley

MORE

The UK division of Heineken has completed the appointment of a permanent marketing director.

//i4.aroq.com/1/heinekenlogonew.jpg

Heineken UK confirmed earlier today (1 November) that Jacco van der Linden will assume the role left vacant after Sarah Warby left the unit in June. The position has been filled by UK MD Stefan Orlowski in the interim.

Van der Linden, who will start in the UK in mid-January, is the marketing director of Nigerian Breweries, who he has been with since 2008. He joined Heineken in 1999, holding a number of “senior international sales and marketing positions” with the company.

“Jacco is … a true commercial professional with experience across sales and marketing, in emerging and mature markets,” said Orlowski. “He brings with him a wealth of experience in portfolio management and brand development and will be able to focus on our brands-led agenda, build on our category vision work and further accelerate innovation across the beer and cider categories in the UK.”


Sectors: Beer & cider, HR – personnel

Companies: Heineken

Related Content

Heineken gives Blade system launch to Heineken 0.0 in UK

Heineken gives Blade system launch to Heineken 0.0 in UK...

No

No "brutal disruption" after CEO switch - Heineken's Jean-Francois van Boxmeer ...

Heineken’s strong global footprint leaves big shoes to fill - analysis

Heineken’s strong global footprint leaves big shoes to fill - analysis...

How did Heineken perform in 2019? - results data

How did Heineken perform in 2019? - results data...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?