Coca-Cola violated rules for reducing the size of its Dh1.50 can from 35ml to 30ml and removed the price tag

Coca-Cola violated rules for reducing the size of its Dh1.50 can from 35ml to 30ml and removed the price tag

The United Arab Emirates Ministry of Economy has reversed its decision to ban 30cl soft drinks cans in the country, after claiming the can sizes violated consumer protection law.

According to reports last week, the UAE Ministry claimed both The Coca-Cola Co and PepsiCo had violated rules by reducing the size of their AED1.50 (US$0.41) cans from 35cl to 30cl and removed the price tag without prior official approval. Both firm's products were said to have been sold without a price nor the Arabic labelling of the ingredients - a violation of Article (8) of the Consumer Protection Law.

A spokesperson for Coca-Cola confirmed the reversal of the ban to just-drinks today, but declined to comment further on the decision. PepsiCo could not be reached for comment at the time of going to publication.