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This week in soft drinks & bottled water, featuring Monster's China delay, interview with Talking Rain's CEO and SodaStream consoles Keurig Kold owners

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Here's a round-up of this week's top stories in the global soft drinks & bottled water categories. We also have similar round-ups for beer & cider and spirits & wine.

This week in soft drinks & bottled water on just-drinks

This week in soft drinks & bottled water on just-drinks

A fear of looking bad in pub selfies is helping to drive Millennial growth in adult soft drinks, according to the co-creator of a new alcohol-replacement beverage range.

SodaStream is offering Keurig Kold consumers one of its own home-carbonation machines for free as it jumps on the failure of its heavily-invested rival.

Talking Rain has grown sales from US$10m to $659m in just five years thanks to the success of its Sparkling Ice flavoured water brand. In the first of a two-part interview, just-drinks sits down with CEO Kevin Klock to discuss taking on Coca-Cola and PepsiCo, global cola fatigue and the glories of first-mover advantage.

Talking Rain hit the big time with the success of Sparkling Ice. Growth for the sparkling flavoured water brand started in 2010, but Talking Rain had been around for more than two decades before then. In the second part of his just-drinks interview, CEO Kevin Klock talks about the lessons his company learned before its overnight success and how they informed his views on functional beverages. He also reveals which NBA superstar he invited to meet staff and the problems of competing for talent in a region dominated by global tech firms.

The UK's Britvic has launched an "incubator" company to develop soft drinks for adult consumers that don't want to drink alcohol.

A new study has found a large disparity between what industry executives think customers want and what customers say they require.

The drinks industry appears to be holding its breath as the Central Bank of Nigeria plans to float the Naira currency from 20 June.

Analysts and shareholders got more than the usual refreshments at Monster's AGM & analyst meeting earlier this week. The energy drinks company took the opportunity to unveil its latest new product development: Mutant and Hydro.

Coca-Cola has maintained the top spot in Kantar's latest Worldpanel Brand Footprint Report on FMCGs, despite a slight dip in "Consumer Reach Points" growth.

Monster Beverage Corp has pushed back the launch of its Monster brand in China as agreements continue to be finalised.

The trade organisation for soft drinks producers in the US has claimed Philadelphia's newly-approved tax on sweetened drinks is unlawful.


Sectors: Soft drinks, Water

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