News

This week in beer and cider, featuring Diageo's latest Guinness iteration, Carlsberg's new strategy and Heineken's craft play

Most popular

What's coming up in dark spirits in 2020?

What's coming up in soft drinks in 2020?

What will shape consumer trends in 2020?

Will 2020 see Campari Group back on the M&A hunt?

just-drinks speaks to DISCUS CEO Chris Swonger

MORE

Here's a round-up of this week's top stories in the global beer & cider categories. We also have similar round-ups for soft drinks & bottled water and spirits & wine.

This week in beer and cider

This week in beer and cider

Diageo has launched Guinness Africa Special - its first Guinness innovation in Nigeria for ten years.

Many countries have already restricted - or are beginning to restrict - the advertising and promotion of alcohol, in response to public health concerns around over-consumption and underage drinking. As big-ticket items like TV, radio, outdoor advertising and sponsorship disappear from marketers' toolkits, how can drinks brands continue to connect with consumers and achieve brand saliency in these so-called 'dark' markets?

Carlsberg has said it will stay in Russia despite the country's declining beer market as the brewer outlined a new strategy to revitalise its business.

Heineken has unveiled its latest weapon in the quest for flavour - a new lager under its namesake brand that focusses on yeast.

It takes a lot for Heineken to meddle with its hard-won brand equity. So when it does, it's worth paying attention to the reasons why.

Anheuser-Busch InBev will issue EUR13.25bn (US$14.7bn) worth of notes as it looks to fund the purchase of SABMiller.

Last week, Small Town Brewery announced that Not Your Father's Root Beer will take its first export steps with a move into the UK and Ireland. The 5.9% abv "hard" root beer is unfamiliar to consumers outside of its home US market, but since its launch in 2012 - and nation-wide distribution in the middle of last year - it has sparked a revolution in the long-alcoholic drinks category.

China Resources Beer has celebrated divesting its non-beer operations with a double-digit jump in full-year profits, despite flat sales in the period.

Earlier this week, China Resources Beer, the joint-owner of Snow with SABMiller, released its full-year results for 2015. The company will soon gain full control of Snow after it agreed a deal with Anheuser-Busch InBev this month, so here's the low-down on the brand and its soon-to-be sole owner, using data from CR Beer's investors presentation.

One third of UK drinkers struggle to identify craft brands, according to new research.


Sectors: Beer & cider

Related Content

This week in beer & cider, featuring Duvel Moortgat's tap entry, Boston Beer Co's Q1 results and Heineken's latest cider play

This week in beer & cider, featuring Duvel Moortgat's tap entry, Boston Beer Co's Q1 results and Hei...

This week in beer & cider, featuring the race for Sabeco, Heineken buying craft in London and cannabis beer

This week in beer & cider, featuring the race for Sabeco, Heineken buying craft in London and cannab...

This week in beer & cider, featuring a major deal for Heineken in China, a cannabis JV for Molson Coors and a sustainability push at ABI

This week in beer & cider, featuring a major deal for Heineken in China, a cannabis JV for Molson Co...

This week in beer & cider, featuring Carlsberg's Cambodia play, Bud Light's new soccer tie-up and how Lagunitas wants to infect Heineken

This week in beer & cider, featuring Carlsberg's Cambodia play, Bud Light's new soccer tie-up and ho...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?