USA: The Coca-Cola Company Announces First Quarter Worldwide Volume Trends
By Company Press Release | 28 March 2001
The Coca-Cola Company (NYSE: KO) announced today that it expects reported worldwide unit case volume to grow in the range of 4 to 5 percent during the first quarter. In a slowing world economy, the Company is benefiting from the strong performance of its portfolio of international operations, which are expected to grow approximately 6 percent in the quarter. In North America, growth is expected to be approximately 1 percent. With additional marketing activities, including new advertising for brand Coca-Cola beginning in the second quarter, the Company expects North American volume trends to accelerate throughout the year.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
The Coca-Cola Company (NYSE: KO) announced today that it expects reported worldwide unit case volume to grow in the range of 4 to 5 percent during the first quarter. In a slowing world economy, the Company is benefiting from the strong performance of its portfolio of international operations, which are expected to grow approximately 6 percent in the quarter. In North America, growth is expected to be approximately 1 percent. With additional marketing activities, including new advertising for brand Coca-Cola beginning in the second quarter, the Company expects North American volume trends to accelerate throughout the year.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
