Target Energy Shot's Gorgeous

Category - Soft drink, energy shot

Available - Now

Location - Available in shops soon, but in the meantime order direct from

Price - GBP1.79

Distribution - Distributed direct

"The healthy energy shot market is gaining momentum but many of the products have quite a medical or masculine image," said Chris Onslow, managing director of Target. "We have designed Target's Gorgeous to be the coolest new, fun fashion accessory for women, as well as being an energy shot."

Target's original energy shot, Target Life, is available in stores nationwide including Tesco Express Extra.

Gorgeous contains a sugar-free mixture of vitamins and amino-acids and contains four calories.