AUS: SWA wins certification right in battle against "fake" Scotch
The SWA said Australia is "one of the worst markets for non-certified Scotch
The Scotch Whisky Association (SWA) has claimed a victory in “one of the worst markets for fake Scotch” after the spirit was registered as a certification trademark in Australia.
The industry trade body, which said the country has had a “serious problem” with non-certified liquid labelled as Scotch, announced the new agreement today (15 April). The deal will make it easier to bring legal action against manufacturers who break certification rules, the SWA said.
“We will be monitoring the market and will use our new protection for Scotch whisky to take decisive action against fakes,” SWA legal advisor Alan Park said.
The trade body said it has moved to stop the sale of 40 brands of non-certified Scotch in Australia since 2005. It blamed a removal of protection for Scotch from the country’s Food Standards Code in 2000 and a lack of enforcement for the proliferation of 'fake' Scotch.
Exports of Scotch to Australia were worth GBP84m last year, up 7% from 2012, making it the 12th largest overseas market by value.
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