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Squash Stix Ltd's Squash Stix For Bottles

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Category - Liquid water enhancers, orange and apple & blackcurrant flavours

Available - From this month

Location - UK, off-trade

Price - RRP of GBP0.25 (US$0.42) per 1.2cl portion. Each portion can flavour 50cl of water

Distribution - Single Source

Squash Stix has expanded its liquid water enhancer portfolio. The UK-based company has launched Squash Stix For Bottles off the back of its Squash Stix For Cups concept.

A 1.2cl portion of the product can be used in 50cl of water. Wholesale RRP is GBP22 per pack of 200 portions, equating to GBP0.11 per portion.

The company also has point of sale shelving to attach to fridges, so the product can be displayed in front of bottled water.

Earlier this year, a report flagged the UK as the next big market for liquid water enhancers.


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