GLOBAL: Spirits consumption set to slow - forecast
Global demand for spirits will slow significantly in the next four years, according to figures released by the organisers of Vinexpo.
Spirits sales increased by almost 8% in volume between 2005 and the end of 2009, but will only rise by 2% between 2010 and the end of 2014, said the CEO of Vinexpo, Robert Beynat, at a presentation in London today (12 January).
Consumption will slip in low-single digits in Europe, but the regions of Asia Pacific and the Americas are set to see volume sales rise by 5% over the next four years, according to the figures, which were compiled by IWSR.
Value growth will continue to outpace volume, but this, too, will rise at a slower pace in the coming years. Worldwide spirits sales leapt by 30% in value between 2005 and 2009, but growth will be a third of that up to 2014.
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