INDIA: Soft drinks producers face fresh health scrutiny
The Indian Beverages Association (IBA) has reacted cautiously to a new study by India’s health ministry on how carbonated drinks affect young consumers’ health.
Although noting a previous study had found a correlation between cola consumers and obesity, it is possible that the new study will not link soft drinks to health damage, IBA secretary general Arvind Varma told just-drinks. “Let’s wait for the results,” he said today (16 February).
The National Institute of Nutrition is expected to release the results of the study next February. Scientist Dr G S Toteja, with the Indian Council of Medical Research, told just-drinks that the study involves screening 2,000 people aged 18-35.
The IBA was established last June and has Coca Cola and PepsiCo as members. Both have diversified to sell fruit-based drinks, a segment growing 30% annually.
Last week, India's Supreme Court ruled that representatives of drinks producers could not sit on food safety panels in India.
Our latest management briefing, a combined effort with our sister site, just-food, is an extended, three-part preview of 'Social Media in the Food and Drinks Industry', a report now available on just-...
- Can Bacardi take its rum back to the party?
- What Trans-Pacific Partnership means for drinks
- AB InBev, SABMiller - Here's what'll happen next
- Japan and the global soft drinks race
- ABInBev on the verge of SABMiller buy? - Comment
- A-B InBev raises SABMiller offer to GBP70.5bn
- Carlsberg UK chief James Lousada quits
- Brito gives call to arms to SABMiller shareholders
- Beam Suntory CMO to stand down
- Ketel One co-owner now Bols' largest shareholder
- The IWSR Duty Free/Travel Retail Summary Report 2015
- Future growth opportunities for global spirits
- Global gin insights - market data, product innovation and consumer trends research
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends research
- Anheuser-Busch InBev SA/NV - Strategy and SWOT Report