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AUSTRALIA: Shiraz on the rise but fortifieds continue downward trend

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New research from Australia has revealed that Shiraz will overtake the ubiquitous Chardonnay as the most popular wine in Australia, within the near future. Meanwhile sales of fortified wine, once a bastion of the Australian industry, have fallen 4% in the last year and 34% in the last decade. According to the Australian Bureau of Agriculture and Resource Economics (ABARE) a rise in the popularity of reds is set to knock the classic Chardonnay of its perch as the nation's top variety, as Australian's catch up with European trends.


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