Product Launch - UK: Sambrook's Lavender Hill

By James Wilmore | 10 June 2013

Lavender Hill went on sale last week

Sambrook's Lavender Hill

Category - Beer, pale ale, 4.5% abv

Available - From last week

Location - Ten pubs across London

Price - Depenendent on outlet

Distribution - Sambrook's

South London micro-brewer Sambrook's has re-launched its Lavender Hill pale ale as a limited-edition seasonal offering.

The 4.5% brew, which contains blossom honey, was originally launched in a select number of Mitchells & Butlers Nicholson's pubs last year. "It was so well-recieved we decided to re-launch it," Duncan Sambrook, the brewery's owner and founder, told guests at a tasting last week.

Lavender Hill is the first in a series of limited-release ale that Sambrook's is planning as part of a competition to celebrate honey and encourage chefs to use it as an ingredient.

Sambrook's, whose biggest selling beer is Wandle, currently brews nine times a week and supplies beer to around 300 pubs across London.

Sectors: Beer & cider, Product launches