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USA: Retailer Branded Soft Drinks On Growth Path; Revitalized Cott Helps Build Momentum

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Cott Corporation (NASDAQ:COTT; TSE:BCB) Cott Corporation (NASDAQ: COTT; TSE:BCB) Chief Financial Officer Raymond P. Silcock says consumption of retailer branded carbonated soft drinks shows year-over-year growth in the United States, driven by retailer consolidation and improved product quality and taste."Retailers are becoming strong brand names and are using carbonated soft drinks as a vital part of their brand strategy." Silcock said today at a conference in New York. "Retailer Brands today co-exist with national brands and each claims a valid place in consumers' minds.""We see solid growth opportunities for our US business as food retailing consolidation results in increased retailer brand penetration. And we are proud that a revitalized Cott is playing an active role through innovative package designs and promotions." added Silcock, a Cott Corporation executive vice-president.The "Wall Street Smarts" conference was organized by Beverage Digest where Silcock joined a panel of top industry executives and Wall Street experts.Cott is the world's largest retailer brand beverage supplier, with major manufacturing facilities in its three core markets of Canada, the U.K. and the U.S.


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