News

USA: Quaker bidding war far from over

Most popular

Why spirits should look back to move forwards

Gaming - the next frontier for drinks marketing

Why spirits must rethink its future positioning

Responsible drinking efforts around the world

How wine can surf the waves of consumer change

MORE

As Coca-Cola announced it no longer has an interest in acquiring Quaker Oats Co. and the Gatorade sports drink, its archrival PepsiCo said it will be launching a $4 billion share buyback programme. Commenting on the announcement Roger Enrico, CEO at PepsiCo said: "It is a reflection of the strength of our businesses and our confidence in the consistent growth of Pepsi's already powerful cashflow."


Related Content

This week in soft drinks & bottled water, featuring Share-a-Coke India, PepsiCo's Mountain Dew relaunch and new Fruit Shoot Hydro ads from Britvic

This week in soft drinks & bottled water, featuring Share-a-Coke India, PepsiCo's Mountain Dew relau...

PepsiCo CEO lays ground for North America cola war as Pepsi loses out to Coca-Cola

PepsiCo CEO lays ground for North America cola war as Pepsi loses out to Coca-Cola...

This week in soft drinks & bottled water, featuring lessons for all from The Coca-Cola Co, Nestle's UK water play and Pepsi's Lionel Messi film

This week in soft drinks & bottled water, featuring lessons for all from The Coca-Cola Co, Nestle's ...

How to win the marketing war in spirits - Comment

How to win the marketing war in spirits - Comment...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?