News

ProWine China sees visitor, exhibitor numbers up despite tough market

Most popular

Should Pernod dump wine, bunk up with Brown-Forman

Why Brown-Forman will be one of spirits' winners

Retaliatory tariffs "wild card" for Brown-Forman

The future of cannabis in the drinks industry

MORE

The Chinese edition of the ProWine exhibition saw an 8% lift in visitors this year, while exhibitor numbers grew by 10%, organisers have said.

Organisers hailed the success of the second year of ProWine China

Organisers hailed the success of the second year of ProWine China

The three-day show, which took place in Shanghai last week, saw 8,250 visitors and a total of 650 exhibitors from 38 countries. Messe Düsseldorf, the event's organiser, said the results were achieved despite “challenging changes” in China's wine market in the last year, brought on by the Government's anti-gifting measures.

Michael Degen, Messe Düsseldorf's executive director, said we was “highly pleased” with the results, after last year's inaugural event. “Our aim is to support our customers in China in the long term, and we are happy to see that our efforts start to pay off,” he added. 

Next year's ProWine China will take place from 11-13 November.

Last week, Messe Düsseldorf announced it is launching a new biennial wine and spirits event in Singapore in 2016.

In June, the company's rival, Vinexpo, reported record numbers for its Asia-Pacific show in Hong Kong.


Sectors: Emerging markets – BRIC, Wine

Companies: Vinexpo

Related Content

just the Answer: ProWine China's lead organiser, Marius Berlemann

just the Answer: ProWine China's lead organiser, Marius Berlemann...

"A lot of companies are just selling labels in China" - Interview, Concha y Toro's CEO for Asia, Cri...

Concha y Toro targets doubling of China sales by 2018 - Exclusive

Concha y Toro targets doubling of China sales by 2018 - Exclusive...

just On Call - Pernod Ricard takes positives from China Cognac bounce

just On Call - Pernod Ricard takes positives from China Cognac bounce...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?