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Product Launch - Lucozade Ribena Suntory's Lucozade Energy Reduced Sugar Tropical Fusion

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Lucozade Ribena Suntory's Lucozade Energy Reduced Sugar Tropical Fusion

Lucozade Ribena Suntorys Lucozade Energy Reduced Sugar Tropical Fusion

Lucozade Ribena Suntory's Lucozade Energy Reduced Sugar Tropical Fusion

Category - Energy drinks, soft drinks, reduced sugar

Available - from this month

Markets - UK 

Price - TBC

Lucozade Ribena Suntory is capitalising on the low sugar trend with the launch of a reduced sugar energy drink under the Lucozade brand. 

Lucozade Energy Reduced Sugar Tropical Fusion is a blend of pineapple and kiwi fruit with half the sugar of "regular soft drinks". 

The product will be available in 38cl, 50cl, six-pack and one-litre formats. 

The launch will be supported by sampling events. 

Earlier this year, the company launched a Mango Passion Fruit variant. 


Sectors: Product launches, Soft drinks, Water

Companies: Suntory

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