Market research
Pontoon's The Wingfield gin aperitif
Pontoon's The Wingfield gin aperitif
Category - Spirits, aperitif, gin-based, 23.3% abv
Available - From this month
Location - UK, off-trade, initially in seven branches of Harvey Nichols
Price - RSP of between GBP25.99 (US$36) and GBP34.99 per 70cl bottle
UK-based Pontoon has launched its first product, gin-based aperitif The Wingfield. Comprising a blend of London dry gin, cucumber, pink grapefruit, elderflower and other fruits and spices, the aperitif rolls out this month across seven of Harvey Nichols' 16 stores in the UK.
The Wingfield is named after the founder of modern lawn tennis, Major Walter Clopton Wingfield.
Founded in 2014 by Simon Weston and Charles Smith, Pontoon specialises in pre-mixed cocktails for the on-trade.
Sectors: Product launches, Spirits
