News

Product Launch - US: Phusion Projects' Island Squeeze range

Most popular

Diageo/LVMH move for Pernod won't wash

How to win the marketing war in spirits

just-drinks speaks to Pernod CEO Alex Ricard

Where will Pernod focus its attention in 2019-21?

Why spirits must rethink its future positioning

MORE

Phusion Projects' Island Squeeze range

//i2.aroq.com/1/phusion.jpg

Category - Cocktails, frozen, RTD, 6% abv

Available - From this month

Location - US, selected markets

Price - SRP US$1.99 per 10oz (29.6cl) pouch

Distributor - Silver Eagle in Texas, Clare Rose in New York, Superior in Ohio and Crescent Crown in Arizona

Phusion Projects has launched a range of tropical flavoured frozen cocktails.

Pink Lemonade Light, Pina Colada, Margarita, and Strawberry Daiquiri flavours will hit shelves four US states this month. The drinks are individually packaged and single-serve and can be frozen and squeezed into a glass, or served over ice.

The range includes Pink Lemonade Light, which at 200 calories per pouch has one-third fewer calories than the other flavours. Phusion said the variant is the first lower-calorie option in the frozen cocktail sector.

Last month, Phusion launched another product with an eye on the summer season. Moskato Life is a sweet and carbonated moscato-style adult beverage.


Sectors: Product launches

Related Content

Pernod Ricard to launch bartender-only Havana Club rum range

Pernod Ricard to launch bartender-only Havana Club rum range ...

How did Arca Continental perform in 2018? - results data

How did Arca Continental perform in 2018? - results data...

Eximius Coffee, Gabriella's Kitchen announce JV for cannabis coffee

Eximius Coffee, Gabriella's Kitchen announce JV for cannabis coffee...

Anheuser-Busch InBev hires Charlize Theron for Budweiser Reserve Copper Lager Oscar push - video

Anheuser-Busch InBev hires Charlize Theron for Budweiser Reserve Copper Lager Oscar push - video...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?