Drinks Americas Holdings has appointed Phoenix Beverages as the distributor for the self-styled super-premium Trump Vodka in New York.

"This is a major milestone for Drinks Americas," said Drinks Americas' CEO J. Patrick Kenny. "Phoenix will reach the all-important New York on-premise market where we expect Trump Vodka to be successful. Our brand and company will benefit from going to market with a top-flight distributor."

Phoenix Beverages already distributes a number of well known drinks brands in the New York metro market, including Heineken, Miller, and Smirnoff Ice.

Greg Brayman, president of Phoenix Beverages, said the company was "tremendously excited" to be involved with Trump Vodka. "The brand will benefit from wide recognition and the prestige of the Trump trademark."

Drinks Americas has now secured distribution for the Trump vodka brand in over 50% of the US market and expects to announce distribution in the remaining large-scale metro markets this year.