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Phillips Distilling Co's UVGO RTD cocktails - Product Launch

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Phillips Distilling Co's UVGO RTD cocktails

Phillips Distilling Cos UVGO RTD cocktails

Phillips Distilling Co's UVGO RTD cocktails

Category - RTD cocktails, pre-mixed drinks, 5% abv

Available - From this Summer

Location - US

Price - US$9.99 per four-can pack

US spirits company Phillips Distilling Co has entered the ready-to-drink (RTD) cocktail category with its UV Vodka brand. The UVGO line will launch in four flavours including: Blue Raspberry, Lemon Lime, Black Cherry and Pink Lemonade. It will be sold in four-packs of slim 12oz cans.

The sparkling cocktails are made with UV Vodka and contain fewer than 150 calories per can. 

"Our consumers want great tasting, convenient options to satisfy their busy lifestyles," said Mike Duggan, CEO of Phillips Distilling Co. "Now they can have flavourful, grab-and-go cocktails that are ready for anything." 

Phillips Distilling Co said the RTD line-up will launch this summer via the off-premise "in all major markets".

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