News

US: P&G to change Sunny Delight labeling

Most popular

What will be Ian Curle's Edrington legacy?

'Healthy alcohol - the trend to watch in 2019?

The beer category in 2019 - just-drinks predicts

Is craft spirits approaching a reset moment?

MORE

Following a concerted protest by Florida orange growers and a public health lobby group, the consumer goods company, Procter & Gamber, is to make changes to the labeling of its controversial fruit-flavoured beverage brand, Sunny Delight. Sunny Delight will no longer be described as a "real fruit beverage" but will now be called "orange-flavoured citrus punch and other natural flavours." P&G has also agreed to change the illustration on the label from just oranges to a picture showing a variety of fruits. The words "Florida style" will be "de-emphasised" on some Sunny Delight products in favour of the words "Tangy Original." 


Related Content

Comment - Soft Drinks - Will Sunny Delight Re-Energise Itself?

Comment - Soft Drinks - Will Sunny Delight Re-Energise Itself?...

Why the juice category must get to grips with its lead problem - Focus

Why the juice category must get to grips with its lead problem - Focus...

"Our mistake was we tried to be a functional beverage firm" - Interview, Kevin Klock, CEO of Talking...

Premiumisation comes to the bottled water segment - NPD round-up

Premiumisation comes to the bottled water segment - NPD round-up...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?