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EUROPE: Pernod Ricard reveals Europe, Chivas Brothers exec job swap

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Pernod Ricard has announced an effective job swap for two of its executives involving the top jobs at its Europe and Chivas Brothers divisions. 

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Christian Porta, currently Pernod’s chairman & CEO of Chivas Brothers, has been appointed chairman & CEO of Pernod’s Europe division, the Paris-based company said today (28 February). He replaces Laurent Lacassagne, currently in the Europe role, who will take Porta’s role at Chivas. 

The changes are effective from 1 July, the company said. 

Porta, 50, will be based in Paris and report to Alexandre Ricard, the group’s deputy CEO and COO. 

Lacassagne, 51, will be based in London and report to Thierry Billot, Pernod’s brands MD. 

Both men first joined the group in 1988 as internal auditors. 

Earlier this month, Pernod reported a single-digit rise in profits and sales in its first half. 

To read an exclusive just-drinks interview with Christian Porta from 2010, click here


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