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Alexandre Ricard has climbed another rung on the Pernod Ricard ladder, after the group announced that he will leave Irish Distillers and take up the post of global MD for distribution.

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Ricard, 39, is the nephew of Pernod Ricard's chairman, Patrick Ricard, and has been tipped for greatness at the French drinks giant. Late yesterday (7 July), Pernod announced that Alex Ricard will move to its Paris HQ to become MD of its global distribution network. He will also take a seat on the group's executive board.

The move, which will take effect on 1 September, is part of a executive reshuffle across the Pernod Ricard business.

Since 2008, Alex Ricard has been CEO and chairman of Irish Distillers, presiding over a period of strong growth for the group's Jameson whiskey brand. Jameson's net sales increased by 22% for the first nine months of Pernod's current fiscal year, to the end of March.

In Paris, Ricard will take the distribution reins from group CEO Pierre Pringuet, who added the post to his responsibilities 12 months ago, following the departure of Michel Bord. Pernod Ricard's divisions in the Americas, Europe and Asia, as well as the Ricard and Pernod pastis businesses and the Pernod Ricard commercial development division, will report into Alex Ricard.

Anna Malmhake, currently MD of the Absolut Co, will replace Ricard at Irish Distillers. She will report to Pernod Ricard's director of brands, Thierry Billot.

Separately, Pernod announced that it has created the new role of MD for its Business Innovation Group, to be filled by Alain Dufosse, currently the MD of Pernod Ricard Germany and Austria. Dufosse will be replaced by David Haworth, who is MD of the group in Turkey and Greece.

Meanwhile, Noël Adrian has left his post at MD of Pernod Ricard Italy to become the group's deputy MD for Europe, reporting to Europe CEO and chairman Laurent Lacassagne. He took up the role on 1 July and will be replaced in Italy by the group's MD for the Nordic region, Michel Mauran.

From 1 October, Pernod's MD for Japan, Fabrice Audan, will take up Mauran's Nordic MD role.

Elsewhere in the business, Christophe Lemarie, the current group MD for travel retail in the Americas, will take over from David Haworth in Greece and Turkey. Lemarie will be replaced by Franck Lapeyre, who is MD of Pernod Ricard Korea.

Pernod Ricard's MD for the UK, Jean-Manuel Spriet, will become MD of Pernod Ricard Korea. He will be replacd by David de Mardt, currently MD of the Pernod Ricard South Africa. In turn, de Mardt will be succeeded by Irish Distillers' current commercial director, Conor McQuaid, with effect from 1 August.

Last but not least, Laurent Pillet, the current MD of Pernod Ricard Andes will become MD of Pernod Ricard Sub-Saharan Africa. He will be replaced by Benjamin Halb, currently finance director of Pernod Ricard in Greece and Turkey.

Unless otherwise stated, all changes take effect from 1 September.


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