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FRANCE: Pernod Ricard in talks over rest of Korea Imperial stake

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Pernod Ricard has confirmed it is in discussions with Korea drinks firms Hitejinro to buy its 30% stake in Pernod Ricard Korea Imperial. 

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The French firm released a statement yesterday (May 25) confirming the discussions but said “nothing has been decided to date”. Pernod Ricard currently owns 70% of Pernod Ricard Korea Imperial, owner of the Imperial brand, one of the leading local whiskies in the Korean market, it added. 

Hitejinro makes soju, Korean distilled spirits, including the brands Chamisul, Chamisul Fresh and Jinro Gold. It also brews Hite beer. 

In February, Pernod Ricard announced half-year profits were up 20%, with growth being driven by emerging markets across Asia. 


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