Pernod Ricard has said a Facebook advert for its Absolut vodka brand in South Korea has attracted largely positive reactions, despite reports from several news outlets of a backlash from consumers.
Pernod Ricard defends Absolut Korea's Facebook ad
Get full access to all content, just $1 for 30 days
just-drinks gives you the widest beverage market coverage.
Paid just-drinks members have unlimited access to all our exclusive content - including 18 years of archives.
I am so confident you will love complete access to our content that today I can offer you 30 days access for $1.
It’s our best ever membership offer – just for you.
Olly Wehring, editor of just-drinks
Olly's offer to you
Risk-free, money-back guarantee
Most Popular
Insights
- Why kombucha is gaining traction with the big guys
- just-drinks speaks to A-B InBev's CEO - Pt IV
- Why Irish whiskey must learn to manage its time
- just-drinks speaks to A-B InBev's CEO - Pt III
- just-drinks speaks to A-B InBev's CEO - Pt II
News
- Edrington seeks buyer for Cutty Sark, Glenturret
- Heineken warns of CO2 supply issue in UK
- Cannabis gets Canada-wide green light
- Wm Grant signs Tullamore Dew deal with Aer Lingus
- Edrington full-year sales up 7% - results
Market research
- Global rum insights - market forecasts, product innovation and consumer trends
- Global RTD & cider insights - market forecasts, product innovation and consumer trends
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends
- Global Cognac & brandy insights - market forecasts, product innovation and consumer trends
- Cafés/Bars in Japan
Oops! This article is copy protected.
Why can’t I copy the text on this page?
The ability to copy articles is specially reserved for people who are part of a group membership.
How do I become a group member?
To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..
