Peets Coffees RTD Cold Brew range

Peet's Coffee's RTD Cold Brew range

Peet's Coffee's RTD Cold Brew

Category - Coffee, RTD

Available - Ships from this week 

Location - US, San Francisco area

Price - SRP US$3.99 per unit

California coffee company Peet's Coffee has launched a ready-to-drink range based on its cold brew offering.

Three flavours - Baridi Black, Coffee Au Lait, and Dark Chocolate - will be on sale at Peet's cafe's in San Francisco as well as in grocery stores and independent retailers, the company said this week. It taps into the "industry-wide sensation" of cold-brew coffee, Peet's said.

"Given the overwhelmingly positive response to the Cold Brew Peet's launched in its cafés during the summer of 2015, this year's newly launched RTD line was a natural progression to meeting customer demand for a grab-and-go option," the company said.

Baridi Black is available in a 12oz bottle, while the two other flavours are sold in 10oz cartons.

A number of beverage makers have joined trends for cold-brew coffee. In April, Dr Pepper Snapple Group added RTD cold-brew coffee High Brew to its portfolio of partner brands.