Product Launch - UK/IRELAND: Orangina Schweppes' Sunny D Orange & Raspberry and Orange & Passion Fruit

By | 9 May 2013

Click through to view one of the new Sunny D flavours

Click through to view one of the new Sunny D flavours

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Orangina Schweppes' Sunny D Orange & Raspberry and Orange & Passion Fruit 

Category - Soft drinks, juice

Available - In supermarkets from this month

Location - UK and Ireland

Price - SRP of GBP1.29 per 20cl carton

Distribution - The Gerber Juice Company

Orangina Schweppes has added two new flavours to its Sunny D juice portfolio in the UK and Ireland.

Sunny D Orange & Raspberry and Orange & Passion Fruit will be supported by an ad campaign this summer, the company said this week. The new flavours - exclusive to the UK and Ireland - are part of a reformulation of the Sunny D range, which now contains vitamins A, C, D and E. 

To read a just-drinks comment on how a cola maker is adding omega-3 to its products to boost nutritional value, click here

Expert analysis

Juice (retail) - UK - a snapshot (2011)

Juice (retail) in UK by Mintel Global Market Navigator provides you with annual year-end market size data, most recently updated in 2011. This market covers packaged ambient and chilled liquid sales of fruit and vegetable pure juices, nectars, juice drinks i.e. which consumers can drink without adding water. It includes carbonated fruit juices but excludes syrups, cordial and squashes where consumers must add water. Market size is based on sales through all retail channels (off trade) including direct to consumer. Market size for Juice (retail) in UK is given in GBP and litres with a minimum of five years' historical data. Market Forecast is provided for five years. Included with this snapshot is socio-economic data for UK. Population, Consumer Price Index (CPI), Gross Domestic Product (GDP), Exchange Rates.

Sectors: Product launches, Soft drinks

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Product Launch - UK/IRELAND: Orangina Schweppes' Sunny D Orange & Raspberry and Orange & Passion Fruit

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