The Pepsi Bottling Group (PBG) has appointed a new director. Professor John A. Quelch will join the company's board of directors with immediate effect, PBG said on Friday (28 January).

In a statement, PBG chairman and CEO John T. Cahill said: "John Quelch is one of the world's foremost authorities on global marketing and branding, as well as an accomplished international educator. His expertise on a wide range of marketing issues, consumer trends and brand management will be a tremendous asset to our board.

"We're looking forward to the benefit of John's insight and experience as we continue to execute our strategies for growth."

Professor Quelch is senior associate Dean for international development and Lincoln Filene Professor of business administration at Harvard Business School, positions he has held since 2001. He is the author, co-author or editor of 20 books and has published more than 50 articles on marketing and public policy issues in management journals.