John L Sullivan Irish whiskey will be available in  the US from March

John L Sullivan Irish whiskey will be available in the US from March

Boston-based drinks firm MS Walker will re-introduce John L Sullivan Irish whiskey in the US, after purchasing the rights to the brand.

The company said today that it has acquired the rights from Georgetown Trading Co. Financial details were not disclosed.

The whiskey takes its name from boxing star John L Sullivan, who was born in Boston to Irish immigrant parents. He was also known as 'The Boston Strong Boy'.

The liquid is described as "a small batch Irish whiskey that is crafted using... Irish grain and other local ingredients before being carefully aged in Bourbon casks". The whiskey is triple-distilled in copper pot stills.

"John L Sullivan is a sports icon in in our hometown, so it was an easy decision to bring the brand into our growing national portfolio," says Brett Allen, director of national business development. "Boston has deep Irish roots."

John L Sullivan Irish whiskey will be available in 75cl bottles from March, priced US$25.99. 

Expert analysis

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