UK: Morrison Bowmore poaches Diageo staff as S&M team grows
Morrison Bowmore has announced a raft of sales and marketing appointments
Morrison Bowmore has expanded its sales and marketing team with the creation of five new positions.
The Scotch whisky producer, which is owned by Japan's Suntory, confirmed yesterday (8 June) that Claire Keene, formerly a business development executive with the on-trade at Diageo, joins the company as regional sales executive for the domestic and travel retail markets in the Nordic and Baltic regions. Keene will work across all Morrison Bowmore's brands, including McClellands and Midori.
Meanwhile, Phil Nickson has been appointed business development executive for London, with a focus on the on-trade. He joins the company from London agency Box Marketing, where he was responsible for developing drinks brands within on-trade accounts.
Paul Goodwin, who also worked for Diageo in Scottish on-trade sales, becomes business development executive for Scotland, with a particular focus on the on-trade in the central belt.
Nickson and Goodwin will work across three brands – Auchentoshan, Bowmore and Glen Garioch.
Joe Hughes, who joins the company from Optical Express, where he worked as search & social media manager, takes up the new role of digital marketing manager.
Finally, long-serving Morrison Bowmore employee Iain McCallum has been appointed master of malts, taking on a global educational role within sales and marketing. McCallum moves across from Auchentoshan, where he was senior blender and distillery manager. Replacing him is Jeremy Stephens, former head distiller at Auchentoshan.
“The creation of these roles reflects our commitment to highest quality in lining up a team of expert personnel to deliver this,” said company CEO Mike Keiller. “Morrison Bowmore proves an attractive environment for these talented professionals to develop their careers.”
Alistair McDonald, previously distilleries engineer at Auchentoshan, and Kenny Grant, previously head distiller at Glen Garioch distillery, are now managers at their respective distilleries.
To read just-drinks' interview from last year with Morrison Bowmore's CEO, Mike Keiller, click here.
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