News

UK: Molson Coors spends GBP20m on Sharp's Brewery

Most popular

Provenance and quality not enough for spirits - II

Advice for brewers in the time of COVID-19

Over the influence? The future of social media

Mangrove MD warns of coronavirus impact on spirits

Coronavirus special - US Distilled Spirits Council

MORE

The UK arm of Molson Coors has acquired the maker of cask beer brand Doom Bar, Sharp’s Brewery, for GBP20m (US$32.4m).

//i4.aroq.com/1/sharps-logo.jpg

Molson Coors (UK) confirmed the purchase today (2 February), praising Sharp's for creating a “modern and progressive” brand in Doom Bar. Citing figures from CGA Data Monitor, Molson Coors, which handles some of Sharp's distribution in the UK, said that Doom Bar is the top-selling cask brand in the south-west and Wales, and the fastest-growing cask brand in Greater London.

“The Doom Bar brand … has the potential to become a truly extraordinary brand," said the chief executive of Molson Coors (UK & Ireland), Mark Hunter. “We have a wealth of experience with this type of venture and an excellent track record of building brands across all markets. We respect and want to preserve the unique culture of Sharp’s Brewery.”

Sharp’s managing director, Nick Baker, added: “It was, and is, important to us to know how Molson Coors will manage Sharp’s and their plan to invest in developing the brewery ... and the Doom Bar brand is spot on. 

“We are excited to watch Sharp’s Brewery achieve even more under their stewardship.”

When contacted by just-drinks, a spokesperson for Sharp's said: "Sharp’s have been looking to grow distribution after gains in the south-west, London and the south-east and spoke to Molson Coors first as a potential partner to increase their footprint further north. That conversation was the start of what has culminated in the deal announced today."

Founded in 1994, Sharp's is based in Cornwall in the south-west of England. For the 12 months to the end of October, sales totalled GBP16.1m from GBP11.4m a year earlier, while profits before tax came to GBP1.63m, compared to GBP428,225.

Molson Coors also owns the Worthington ale brand.


Related Content

Molson Coors joins London M&A spree with Hop Stuff Brewery and Taprooms buy

Molson Coors joins London M&A spree with Hop Stuff Brewery and Taprooms buy...

Molson Coors Beverage Co to launch Coors Seltzer

Molson Coors Beverage Co to launch Coors Seltzer ...

Is Molson Coors set to pivot away from beer? - Comment

Is Molson Coors set to pivot away from beer? - Comment...

"We've been around for almost 300 years - we never rush things" - Interview, Aspall Cyder's Henry Ch...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?