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Product Launch – UK: Molson Coors' Animee

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Molson Coors' Animée

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Category - Beer, 4% abv, bottled

Available - From next month

Location - UK, in both the on- and off-trade

Price - Not disclosed, available in 27.5cl bottles

Distribution - Molson Coors 

The UK and Ireland division of Molson Coors has lined up the launch of Animée to appeal to women drinkers in the countries. Animée will be available in three variants: clear filtered , crisp rosé and zesty lemon.

Specific details were not disclosed, ahead of a launch event in the UK this evening.


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