Christophe Navarre, chairman & CEO of
Moët Hennessy, and Ron Dennis, McLaren Technology Group chairman & CEO, with the Chandon-sponsored McLaren F1 car

Christophe Navarre, chairman & CEO of Moët Hennessy, and Ron Dennis, McLaren Technology Group chairman & CEO, with the Chandon-sponsored McLaren F1 car

Moet Hennessy has joined Diageo on the side of McLaren's cars, with the French company securing a sponsorship tie-up for its Chandon sparkling wine brand with the Formula One team.

Chandon, which is produced at six wineries worldwide, will be the subject of “a long-term, global collaboration” with McLaren, the two companies announced today. The deal, which just-drinks understands is for three years, will see the Chandon logo appear on the team's two cars, which are driven this season by Fernando Alonso and Jenson Button.

Financial details were not disclosed.

“Chandon couldn’t be happier to partner with the McLaren Honda Formula One team,” said Christophe Navarre, Moët Hennessy's chairman & CEO. “This is a rich new occasion to bring our fans together around the world, and to enjoy the depth of this connection.”

Diageo, which owns 37.5% of Moet Hennessy, secured a similar deal with McLaren for Johnnie Walker in 2005. Last year, the Scotch whisky brand acquired 'Official Whisky' status with Formula One. The company said at the time that its “ongoing partnership with McLaren Mercedes is not affected” by the move.

Chandon’s vineyards are present in Argentina (since 1959), the US (1973), Brazil (1973), Australia (1986), India (2013) and China (2014).