N AMERICA: Miller Coors targets soccer with Miller Lite CONCACAF tie-up
By just-drinks.com editorial team | 7 October 2010
MillerCoors has confirmed a sponsorship deal for the unit's Miller Lite beer brand with the CONCACAF Gold Cup soccer tournament in North and Latin America.
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MillerCoors has confirmed a sponsorship deal for the unit's Miller Lite beer brand with the CONCACAF Gold Cup soccer tournament in North and Latin America.
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