Black Bottle, The Famous Grouse, The Claymore, Whyte and Mackay
Maxxium UK, the combined distribution company for Highland Distillers, Remy Cointreau and JBB, has maintained its position as the number one distributor of Scotch whisky in the UK over the Christmas period.

Maxxium's leading brands accounted for 15% of all Scotch whisky sold in the UK in volume terms and over 17% in value terms (AC Nielsen MAT Nov/Dec - excluding deluxe blends).

The company reported sales of The Famous Grouse in UK multiple grocers rose 3% in the last 12 months. In UK independent specialists, sales of The Famous Grouse out performed the market, increasing by over 7%.

Alex Gonnella at Maxxium said: "These sales figures confirm the strength of Maxxium's portfolio of blends and malts in a highly competitive market."

Across the independent retailers, Whyte and Mackay sales increased by nearly 12% and growth in independent specialists rose by 13%. Claymore also saw sales increase by nearly 7% in UK independent grocers in 2000.

"We are committed to building on this success by continuing to offer our customers the brands demanded by consumers backed by a support package which helps our customers drive their sales forward and increase their profit opportunities," Gonnella added.