News

UK: Kerenski Chocolate Vodka gets facelift

Most popular

Why whisky can no longer ignore flavour's allure

Why COVID has changed trade shows forever - focus

Anheuser-Busch InBev Performance Trends 2016-20

New standards, new dawn for Japanese whisky

How COVID has closed the digital gap - trends

MORE

Hayman Distillers has introduced a new packaging design for its Kerenski Chocolate Vodka brand.
 
The new packaging, designed to create a more contemporary, chic image to appeal to both male and female young professionals, is to hit the market in May. The new front label will give greater emphasis to the brand's Russian heritage and enhance on-shelf impact.
 
"The response from our existing customers and consumer research has been very positive and the new look allows Kerneski Chocolate Vodka to compete against other premium vodkas available in style bars," said James Hayman, marketing director at Hayman Distillers.
 
Launched in 2004, Kerenski Chocolate Vodka a triple-distilled grain spirit vodka flavoured with real Belgian chocolate. It can be served neat on ice or as a cocktail mixer. Hayman Distillers is now looking to build on the brand's existing customer base in the UK, Scandinavia and Asia.


Sectors: Spirits

Related Content

Fifth Generation switches Tito’s Handmade Vodka distribution in Austria - vodka in Austria data

Fifth Generation switches Tito’s Handmade Vodka distribution in Austria - vodka in Austria data...

Roust Group's Siberian Troika vodka - Product Launch - Vodka in Russia data

Roust Group's Siberian Troika vodka - Product Launch - Vodka in Russia data...

Hood River Distillers’ Clear Creek Vodka - Product Launch - market data

Hood River Distillers’ Clear Creek Vodka - Product Launch - market data...

Urban South Brewery gets packaging overhaul - Beer in the US data

Urban South Brewery gets packaging overhaul - Beer in the US data...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?