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FRANCE: Juice sales rise as smoothies fall

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Consumption of fruit juices and nectars in France increased by 4% in 2009 to more than 1.65bn litres, according to trade body Unijus.

Pure orange juice, including smoothies, consumption increased by 6.5% to 719m litres. Smoothies specifically declined by 15% to 8.9m litres, said Unijus today (25 March).

Consumption of concentrate fruit juices rose by 3.4% to 536m, while nectars arrested a volume decline in recent years to remain stable at 396m litres.

Value sales in hyper, super and discount retail outlets were up 3.6% to EUR1.49bn (US$2bn).

Unijus also announced a six-point charter on improving nutrition and called for industry members to sign up.

Signatories must agree to improve the nutritional composition of their products by 2012 "in reducing the quantity of sugar additives in nectars, limiting salt additives in vegetable juices and confirming the non-addition of sugar in fruit juices."

The charter also sets the recommended serving size at 200ml.


Sectors: Soft drinks, Water

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