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Innis & Gunn unveils packaging redesign

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Scottish brewer Innis & Gunn has launched a brand overhaul of its core range.

Innis & Gunns new packaging will roll out in the UK from this month

Innis & Gunn's new packaging will roll out in the UK from this month

New packaging will roll out on five beers from this month in the UK, followed by the craft brewer's international markets from early next year. The redesign sees the swirl used on Innis & Gunn Lager expanded across the portfolio to give the range a more unified image.

The company said the overhaul follows a "transformational" 18 months, including the offloading of a 27.9% stake to LVMH-backed private equity firm L Catterton in September. In full-year results released in August, group turnover jumped 22% while gross profits increased by 25%.

Increases were driven by the acquisition of Inveralmond Brewery, completed last April, and an export push in Canada and France.

The core-range line-up unveiled today consists of five beers: Original, Blood Red Sky, Innis & Gunn Lager, Gunnpowder IPA, and Session IPA.

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