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Icelandic Glacial flavoured sparkling water range

Category - Bottled water, flavoured

Available - From this week

Location - US, off-premise, in retail outlets such as Dierbergs, Fareway, Hy-Vee, Piggly Wiggly, Publix and Woodmans. Also available online through Amazon

Price - Not specified

Icelandic Glacial Holdings has launched a three-strong range of flavoured waters under its namesake bottled water brand in the US. The offering comprises Tahitian Lime, Sicilian Lemon and Elderflower.

"This is an exciting brand extension for Icelandic Glacial," said company co-founder Jon Olafsson. "This brings us one step closer to fulfiling all of our consumer's hydration needs under the Icelandic Glacial brand."

The water used in the Icelandic Glacial portfolio, which is now available in 24 markets globally, hails from the Ölfus Spring in Iceland. 

Earlier this year, Coca-Cola European Partners became the privately-owned company's distribution partner across Iceland.

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Show the press release

Premium water brand Icelandic Glacial officially announced today the launch of a new line of flavored sparkling waters. Already known for its exceptional purity and taste, Icelandic Glacial has perfectly coupled crisp carbonation with three refreshingly light natural flavors.
Crafted with all-natural ingredients, the sparkling flavors include Tahitian Lime, a perfect balance of zesty and sweet; Sicilian Lemon, a classic citrus tang with a hint of sweetness; and Elderflower, a delicate floral taste, perfect on its own or as a hydrating yet flavorful cocktail mixer.
Bottled at the legendary Ölfus Spring in Iceland, the new line of flavored sparkling waters is sustainably sourced and naturally filtered by the fields of untouched lava rock it flows over, without anything but festive fizz and refreshing natural flavors added.
"This is an exciting brand extension for Icelandic Glacial," said Jon OIafsson, Chairman & Co-Founder of Icelandic Glacial. "This brings us one step closer to fulfill all of our consumer's hydration needs under the Icelandic Glacial brand."
Elderflower, Tahitian Lime, and Sicilian Lemon are now available at many fine retailers such as Dierbergs, Fareway, Hy-Vee, Piggly Wiggly, Publix, and Woodmans. The flavored sparkling waters are also available online through Amazon.com and IcelandicGlacial.com.
"We have been astounded by the amazing response from both our consumers and retail partners," commented Reza Mirza, CEO of Icelandic Glacial. "We actually had one of our buyers tell us this is the best lime flavored sparkling water he's ever had."
Icelandic Glacial is currently available in over 24 countries worldwide. As the world's first certified carbon neutral bottled water brand, Icelandic Glacial maintains a commitment to using 100% natural green energy to fuel its production in addition to using fully recyclable packaging and sustainable shipping methods.

Original source: Company Release


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