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Henkell & Co FY sales boosted by wine surge

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  • FY revenues up 1.6% to EUR700.7m (US$788.8m)

  • Sales volumes in 2014 rise 3.1% to 20.9m cases

  • Still wine sales leap by 17.5% to 3.9m cases

Full-year sales for German drinks group Henkell & Co topped EUR700m (US$788.8m), rising by 1.6% on 2013 thanks to a surge in the sales of still wines.

Henkell & Co is privately-owned, hence no profit figures were released

Henkell & Co is privately-owned, hence no profit figures were released

The company, which is 100%-owned by the Oekter family, said overall sales volumes in calendar-2014 increased by 3.1% to 20.9m cases, with its core sparkling wine volumes edging up 0.6% to 13.3m cases – boosted by growth for its Fürst von Metternich, Söhnlein Brillant and Mionetto prosecco brands. However, volumes for the Henkell brand fell 8%, impacted by the reintroduction of a sparkling wine tax in Austria and price increases enforced by currency variations.

Still wine sales rose 17.5% to 3.9m cases, thanks to significant growth for Henkell’s subsidiaries in Hungary and Czech, plus a strong contribution from the UK-based I Heart brand.

Henkell’s spirits sales were down 0.8% to 3.73m cases, but the company highlighted 11.1% volume growth for its Gorbatschow vodka brand.

Dr Andreas Brokemper, executive board spokesman, said the success of the company’s established brands "gives us confidence that we are on the right track".

In 2013, Henkell took a majority stake in UK-based wine importer Copestick Murray.

For a company-sourced drilldown into the company's numbers, click here.


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