NETHERLANDS: Heineken targets draught-at-home with The Sub launch
By Olly Wehring | 22 October 2013
Heineken has partnered with designer Marc Newson and consumer technology company Krups to create its latest 'draught beer at home' concept.
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Heineken has partnered with designer Marc Newson and consumer technology company Krups to create its latest 'draught beer at home' concept.
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