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Heaven Hill Brands' Heaven Hill 85th Anniversary 13-Year-Old Bourbon whiskey - Product Launch

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Heaven Hill Brands' Heaven Hill 85th Anniversary 13-Year-Old Single Barrel Kentucky Straight Bourbon whiskey

Category - Spirits, whiskey, US, Kentucky, Bourbon, 53.5% abv

Available - From "late-2020"

Location - The US, from selected off-premise outlets in Kentucky and from Heaven Hill's Bourbon Heritage centre

Price - SRP of US$299.99 per 70cl bottle

Heaven Hill Brands is celebrating the 85th anniversary of its US whiskey operations with a limited-edition bottling from its namesake Bourbon brand.

The privately-owned company's Heaven Hill Distillery division released details of the 13-year-old Bourbon over the weekend. The liquid was sourced from one barrel, although the specific number of bottles made available was not disclosed.

The Bourbon was distilled on 13 December 2006 and bottled on the same date last year. The date was chosen to coincide with the date Heaven Hill filled its first barrel with Bourbon in Kentucky in 1935.

Housed in a wooden box, each of the bottles is individually-numbered.

As well as the Bourbon, Heaven Hill also owns Pama Pomegranate liqueur, which was the subject of a packaging redesign earlier this year.

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Expert Analysis

Whiskey (Spirits) Market in the United States of America - Outlook to 2023: Market Size, Growth and Forecast Analytics

Whiskey (Spirits) Market in the United States of America - Outlook to 2023: Market Size, Growth and Forecast Analytics

Whiskey (Spirits) Market in the United States of America - Outlook to 2023: Market Size, Growth and Forecast Analytics is a broad level market review of Whiskey Market in the United States of America.

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