News

US: Hat Trick to hit Texas

Most popular

Mangrove MD warns of coronavirus impact on spirits

Advice for brewers in the time of COVID-19

Provenance and quality not enough for spirits - II

What's coming up in beer in 2020? - Predictions

Coronavirus special - US Distilled Spirits Council

MORE

Hat Trick Beverage has set a start date for its joint venture with Texas-based Waterfall Beverage.

The water company said today (27 January) that it would launch the joint venture in the middle of next month.

"Waterfall will be carrying our complete product line," said Larry Twombly, Hat Trick's president and CEO. "In return, Hat Trick will supply marketing support as well as sales support. They will not only be selling it to their regular high-end customers but they will be targeting new convenience store accounts as well. This will increase revenues and open new markets for our complete product line."

Separately, Hat Trick plans to expand its proprietary distribution into the so-called 'Inland Empire,' a fast growing area east of Los Angeles and Orange County, California. Hat Trick currently operates Blue Line Distributing in San Diego County. With the addition of a new distribution company in the Inland Empire, Hat Trick will have an established foothold in an area with a population base of over 20m people.

"I believe with the addition of our new relationships, revenues will increase substantially over first quarter of 2005," Twombly added.


Sectors: Soft drinks

Related Content

Is Molson Coors set to pivot away from beer? - Comment

Is Molson Coors set to pivot away from beer? - Comment...

Tanteo kicks on in US with sales recruits for spiced Tequila range - Tequila in the US data

Tanteo kicks on in US with sales recruits for spiced Tequila range - Tequila in the US data...

"It's a slightly false choice to say that it is us or Jameson" - Interview, William Grant & Sons CEO...

FREE TO READ - just-drinks' Mergers & Acquisitions database - February 2019

FREE TO READ - just-drinks' Mergers & Acquisitions database - February 2019...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?