Market research
Gordon & MacPhail's Benromach 10 Years Old
Category - Spirits, Scotch whisky, Speyside single malt
Available - Now available in the UK, with international market availability following over the coming weeks
Location - Selected bars and restaurants in the UK, then whisky shops and fine wine and spirits retail specialists worldwide
Price - RRP of GBP27.99 (US$44.60) per bottle in the UK but is being released at a special introductory price of GBP24.99
Distribution - Gordon & MacPhail is handling distribution throughout the UK. Internationally, the company works with appointed distributors in each market
Sectors: Spirits