News

AUSTRALIA: Foster's to focus on core wine brands, Wine Planet job losses possible

Most popular

The just-drinks Analyst returns

Why spirits must rethink its future positioning

The just-drinks Analyst returns

Why spirits should look back to move forwards

Gaming - the next frontier for drinks marketing

MORE

Foster's has announced a shift in its wine strategy, saying it will focus resources on promoting its best-selling wines, at the expense of lesser brands. The company said more money would go behind the development of the brands Black Opal, Jamiesons Run, Yellowglen and Wolf Blass. Wines that do not meet sales expectations will be discontinued.


Related Content

Wine Australia hails new powers to protect wine exports 

Wine Australia hails new powers to protect wine exports ...

Treasury Wine Estates’ Blass wine range - Product Launch

Treasury Wine Estates’ Blass wine range - Product Launch...

Rising costs put heat on Constellation Brands - Q1 Results Analysis

Rising costs put heat on Constellation Brands - Q1 Results Analysis...

Constellation's wine sale to Gallo – It had to be you – analysis

Constellation's wine sale to Gallo – It had to be you – analysis...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?