News

AUSTRALIA: Foster's aims at number five slot

Font size

Opportunities in the Americas Spirits Sector

China In-depth PESTLE Insights

United States of America Beer and Cider Market Insights 2020 - Key Insights and Drivers behind the Beer and Cider Market Performance

Top Trends in Alcoholic Drinks

Republic of Ireland Beer and Cider Market Insights 2020 - Key Insights and Drivers behind the Beer and Cider Market Performance

The Australian brewer Foster's aims to establish its eponymous beer brand among the world's top five beers.

Reuters reported today that the company expects to sell 8m hectolitres this year up from about 5m in 1997, and wants to maintain this growth rate.

The company's plans include new packaging and advertising in the US and UK.

Sectors: Beer & cider

Companies: Foster’s Group Ltd

Related Content

The beer category in Australia - Market & brand data...

"Our ambition is to make Scotch the number one international spirits category in China" - Interview ...

Six trends shaping the future of the beverage industry - just-drinks at Brau Beviale 2018...

Comment - SABMiller: How to Solve a Problem like Foster's...