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Fentimans Tropical Soda

Fentimans Tropical Soda rum mixer

Fentimans Tropical Soda rum mixer

Category - Soft drinks, mixer, pineapple-flavoured

Available - From 1 July

Location - The UK, launching at Imbibe Live and Laki Kane bar in London. Then, available to order from September

Price - Not specified, available in 12.5cl bottles

UK mixer producer Fentimans has created a pineapple-flavoured soda designed specifically to be mixed with rum. Tropical Soda will launch next week, having been developed by a panel of European bartenders known as the Fentimans Botanical Collective.

Privately-owned Fentimans recommends a serve with William Grant & Sons' Sailor Jerry, called the 'Tropical Sailor'.

Joe Hall, bar manager at Satan's Whiskers and one of the five bartenders in Fentimans' collective, said: "Combining our varied on-trade acumen with (Fentimans) clear mastery of craft has resulted in (a) … product that, we feel, fills a real gap in the market."

Also next week, Fentimans will release a pink ginger beer mixer, its own addition to the surge in 'Millennial pink' drinks this summer.

The gaping opportunity for no-alcohol in the on-premise - Consumer Trends


Expert Analysis

Key Trends in Non-Alcoholic Beverages: Powerful changes shaping the soft drinks, hot drinks, enhanced water and packaging segment

Key Trends in Non-Alcoholic Beverages: Powerful changes shaping the soft drinks, hot drinks, enhanced water and packaging segment

Key Trends in Non-Alcoholic Beverages: Powerful changes shaping the soft drinks, hot drinks, enhanced water and packaging segment...

VIEW REPORT

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